The Avenue de Champagne (formerly the Avenue de Commerce) extends for nearly one kilometre, lined on both sides by magnificent private dwellings lovingly constructed over many centuries by the Champagne Houses. Some were originally built as a Head Office, others as the private home of the proprietor. All of them reflect an architectural style that celebrates the brand in particular and Champagne in general.
The Avenue de Champagne is now a (UNESCO) World Heritage site, listed under the heading Champagne hillsides, Houses and Cellars.
Discover the history of the Avenue de Champagne in Epernay.
The Avenue de Champagne (formerly the Avenue de Commerce) is also said to have been called the Faubourg de la Folie ("crazy suburb") — a name that still suits it well, conjuring up the grandeur of the buildings that line it on both sides.
The late 17 th Century marked the construction of magnificent cellars, which by the end of the 18th Century made this avenue the address of choice for pioneering Epernay Champagne producers. The arrival of the railway then brought a boom in business that fostered a taste for architecture on a monumental scale. The avenue became home to grandiose properties of every style that were constantly rebuilt as successive wars and fires took their toll. Famous residents of the avenue include such great names in Champagne as Moët & Chandon, Perrier-Jouët, Boizel, de Venoge, Vranken, Pol Roger, Mercier and G.H. Martel.